PRIVACY POLICY AND YOUR PRIVACY RIGHTS
Haeorum
Inc. and its Affiliates (¡°Missyusa.com,¡± ¡°we,¡± ¡°us,¡± or ¡°our¡±) operate
informational websites, and other digital and online services. In this Privacy
Policy, Affiliates refers to subsidiaries and entities in which Haeorum Inc. or
its subsidiaries operate or have an ownership interest.
This Privacy
Policy applies only to the information Haeorum Inc and its Affiliates collect
through the websites, mobile applications, electronic devices, kiosks, and all
other interactive services we provide, and all of the associated content,
functionalities and advertising (collectively the Services). This Privacy
Policy governs the Services regardless of how you access them. Some Services
may have a specific, separate Privacy Policy that will govern use of those
Services. The Privacy Policy describes:
1.
The
information we collect and how we collect it;
2.
What we
do with the information we collect;
3.
How we
share and disclose user information with third parties;
4.
Haeorum
Inc¡¯s use of online analytics and tailored advertising;
5.
California
Do-Not-Track disclosure requirements;
6.
How you
can access and update your information;
7.
How we
protect information;
8.
Linked
sites and advertisements;
9.
Collection
of certain information by third parties through our Services;
10.
Use of
the Services by users from outside the United States;
11.
Use of the
Services by children;
12.
How to
contact us;
13.
Your
California privacy rights;
14.
No rights
of third parties; and
15.
Changes
to this Privacy Policy.
1. The
information we collect and how we collect it.
How we
collect and store information depends on the Services you use. You can use some
of the Services without providing any information other than that automatically
collected as described below.
1.1
Information you provide
We may
collect information about you during your use of the Services, including but
not limited to your name, username, password, email address, postal address,
phone number, mobile phone number, payment information, gender, birth year, and
information you provide or post on our Services or allow us to access, such as
photos, video and/or audio, when you do certain things, such as:
¡¤
Enter registration
information for one or more of our Services;
¡¤
Make a purchase;
¡¤
Request certain features
(e.g., newsletters, updates, and other products);
¡¤
Post user-generated
content, including comments, to or on any of our Services;
¡¤
Navigate our websites and
mobile applications; or
¡¤
Submit your information to
us for any other reason.
1.2 Automatically-collected information
1.2.1
Device/usage information
We may
automatically collect certain information about the computer or devices
(including mobile devices) you use to access the Services. For example, we may
collect and analyze information such as (a) IP addresses, geolocation
information (as described in the next section below), unique device identifiers
including mobile advertising identifiers and other information about your
mobile phone or other mobile device(s), browser types, browser language,
operating system, the state or country from which you accessed the Services;
and (b) information related to the ways in which you interact with the
Services, such as: referring and exit pages and URLs, platform type, clicked
items, interaction with advertisements, domain names, landing pages, pages and
content viewed and the order of those pages, the amount of time spent on particular
pages, mouse hover including location and time spent on each area of the page,
the date and time you used the Services, the frequency of your use of the
Services, error logs, and other similar information. As described further
below, we may use third-party analytics providers and technologies, including
cookies and similar tools, to assist in collecting and analyzing this
information.
We may
also capture other data, such as search criteria and results. In some cases, we
will associate this information with a unique Haeorum Inc. identifier for our
internal use, in which case your Haeorum Inc. identifier will be considered Haeorum
Inc. information and nothing in this Privacy Policy restricts how Haeorum Inc.
may use this information.
1.2.2
Location information
We may
collect different types of information about your location, including general
information (e.g., IP address, ZIP code) and more specific information (e.g.,
GPS-based functionality on mobile devices used to access the Services), and may
use that information to customize the Services with location-based information,
advertising, and features. For example, if your IP address indicates an origin
in downtown Los Angeles, the Services may be customized with downtown Los
Angeles-specific information and advertisements. To do this, your location
information may be shared with our agents, vendors or advertisers. If you
access the Services through a mobile device and you do not want your device to
provide us with location-tracking information, you can disable the GPS or other
location-tracking functions on your device, provided your device allows you to
do this. See your device manufacturer¡¯s instructions for further details.
1.2.3
Cookies and other electronic technologies
When you
use the Services, we use persistent and session cookies and other similar
tracking technologies to: (a) store your username and password; (b) monitor and
analyze the usage of our sites and Services by collecting the information
discussed in section 1.2.1 above; (c) customize the Services to your explicit
and inferred preferences; and (d) tailor advertising displayed by the Services,
as well as advertisements that may be displayed on other websites or mobile
applications. We along with our vendors may also use other Internet technologies,
such as Flash technologies, Web beacons or pixel tags, and other similar
technologies, to deliver or communicate with cookies and track your use of the
Services, as well as serve you ads and personalize/customize your experience
when you are using our Services and/or when you are on other websites when
those cookies can be accessed. We also may include Web beacons in email
messages, newsletters and other electronic communications to determine whether
the message has been opened and for other analytics, personalization and
advertising. As we adopt additional technologies, we may also gather additional
information through other methods.
We may
sometimes target ads to you through ¡®onboarded¡¯ audiences: to do this, we may
share information you have provided to us with service providers, who will
de-identify the information and associate it with cookies that enable us to
reach you with display media. We may also help these service providers place
their own cookies, by deploying a cookie that is associated with a ¡®hashed¡¯
value associated with interest-based or demographic data, to permit advertising
to be directed to you on other websites, applications or services.
Most
browsers automatically accept cookies, but you can modify your browser setting
to decline cookies by visiting the Help portion of your browser¡¯s toolbar. If
you choose to decline cookies, please note that you may not be able to sign in,
customize, or use some of the interactive features of the Services, and the
advertisements you see may not be as relevant to you. We may also use Flash
cookies. Flash cookies operate differently than browser cookies, and cookie
management tools available in a web browser will not remove Flash cookies. To
learn more about how to manage Flash cookies, you can visit the
Adobe website
and
make changes at the
Global Privacy Settings Panel
. Please
note that limiting third-party cookies through your browser controls will not
necessarily opt you out of first- or third-party interest-based advertising, as
some technologies (including those we or our partners may use) may not respond
to these browser controls.
To
opt-out of interest-based advertising that is enabled by many industry
platforms and providers (including much of the advertising described in this
section), please see the choices we have described in Section 4.2, in
particular the DAA¡¯s opt-out page.
1.3
Information from third parties
We may
obtain additional information about you from third parties such as marketers,
partners, researchers, social networks, data services companies (e.g., for data
enhancement) and others. We may combine information that we collect from you
with information about you that we obtain from such third parties and
information derived from any other subscription, product, or service we
provide.
1.4
Collection of information across personal devices, and applications
Sometimes,
we (or our service providers) may use the information we collect - for
instance, log-in credentials, IP addresses, hashed email addresses, and unique
mobile device identifiers - to locate or try to locate the same unique users
across multiple browsers or devices (such as smartphones, tablets, or
computers), or work with providers that do this, in order to better tailor
content, features, and advertising, and provide you with a seamless experience
across the devices you use to access the Services.
2. What
we do with the information we collect.
We use
the information that we collect for the following purposes:
¡¤
For the purposes for which
you provided it;
¡¤
To send you information
about your relationship or transactions with us;
¡¤
To notify you about new
features of the Services, special events, or products, services, and special
offers;
¡¤
To process and respond to
your inquiries;
¡¤
To contact you with
information that we believe will be of interest to you;
¡¤
To attribute content that
you make available through the Services;
¡¤
To generate and review
reports and data about our user base and usage patterns of the Services;
¡¤
To perform analytics and
research aimed at improving the accuracy, effectiveness, usability, or
popularity of the Services;
¡¤
To offer, manage, monitor
and improve the content and features of the Services or develop new Services;
¡¤
To allow us to personalize
or otherwise provide the content and advertising that you see on the Services
and on other websites and mobile applications and to understand how users
interact with and use our advertisements and Services;
¡¤
To enforce the legal terms
that govern your use of the Services;
¡¤
To administer and
troubleshoot the Services;
¡¤
To associate your
activities, customize content or tailor advertising across different devices
and browsers that you use to access the Services (for instance, computers,
tablets, mobile devices, applications and websites); and
¡¤
To send you offers and
advertisements through various channels (which may include, for instance,
display, email, direct mail, and TV), whether on our behalf or on behalf of
marketing partners with whom we may engage.
The
Services are supported by advertising revenue. We may send you commercial
emails on behalf of ourselves, our Affiliates, and advertisers. Each such email
we send you will have an opt-out that you can use to stop receiving such
communications.
3. How we
share and disclose user information with third parties.
We may
make your information available to other companies, websites, applications or
people in the circumstances described below:
We may
rent, sell, or share your information with non-affiliated third parties: (a) in
order to provide services or products that you have requested; (b) when we have
your permission; or (c) as described in this Privacy Policy.
We may
share your information with any agent or company that is part of Haeorum Inc. to
provide the Services or advertising or to communicate with you on our behalf.
We may
provide access to or share your information with select third parties who
perform services on our behalf. These third parties provide a variety of
services to us, including without limitation billing, sales, marketing,
provision of content and features, advertising, analytics, research, customer
service, shipping and fulfillment, data storage, security, fraud prevention,
payment processing, and legal services.
We may
share your information with third parties for their own and sometimes our own
advertising and marketing purposes, with whom we have a contractual
relationship, including without limitation third-party advertisers and
advertising and list brokering networks.
We may access,
disclose, transfer and preserve your information when we have a good faith
belief that doing so is necessary to:
¡¤
Protect our users and our
legal rights, privacy or safety, and that of our subsidiaries, Affiliates,
employees, agents, contractors, or other individuals, including by enforcing
this Privacy Policy or any applicable Haeorum Inc. Terms of Service;
¡¤
Comply with the law
including with subpoenas, search warrants, court orders, and other legal
processes; and respond to inquiries or requests from government, regulatory
bodies, law enforcement, public authorities, or content protection
organizations;
¡¤
Permit us to pursue
available remedies, commence, participate in, or defend litigation, or limit
the damages that we may sustain;
¡¤
Enforce this Privacy Policy
or any applicable Haeorum Inc. Terms of Service.
We may
share your information in connection with any proposed or actual merger,
reorganization, transfer of control, a sale of some or all Haeorum Inc. assets,
or a financing or acquisition of all or a portion of our business by another
company. We may aggregate and we may de-identify information collected by the
Services or via other means so that the information is not intended to identify
you. Our use and disclosure of aggregated and/or de-identified information is
not subject to any restrictions under this Privacy Policy, and we may disclose
it to others without limitation for any purpose.
4. Haeorum
Inc¡¯s use of online analytics and tailored advertising.
4.1
Online analytics
We may
use third-party web analytics services on our Services, such as those of Google
Analytics, Adobe Omniture, and similar providers. These service providers use
the sort of technology described in Section 1.2 to help us analyze how users
use the Services, including by noting the third-party website from which you
arrive. The information (including your IP address) collected by the technology
will be disclosed to or collected directly by these service providers, who use
the information to evaluate your use of the Services. We also use Google
Analytics for certain purposes related to advertising, as described in the
following section. To prevent Google Analytics from using your information for
analytics, you may install the Google Analytics Opt-out Browser Add-on by
clicking here
.
4.2
Tailored advertising
When you
use the Services, Haeorum Inc may serve you with ads based on various factors
such as the content of the page you are visiting, information you provide such
as your age or gender, your searches, demographic and geographic data,
user-generated content and other information that you provide to us. These ads
may be based on your current activity or your activity over time and may be
tailored to your interests.
Also,
third parties, including without limitation those whose products or services
are accessible or advertised via the Services, may place cookies or other
tracking technologies (such as mobile ¡®SDKs,¡¯ which function like a mobile
version of a browser cookie and are embedded in mobile applications) on your
computer browser, mobile phone applications, or other device to collect information
about your use of the Services to (i) inform, optimize, and serve ads based on
past visits to our websites and other sites and mobile applications and (ii)
report how our ad impressions, other uses of ad services, and interactions with
these ad impressions and ad services are related to visits to our websites,
mobile applications, and use of our Services. We also allow other third parties
(e.g., ad networks and ad servers such as Google AdSense, DoubleClick and
others) to serve tailored ads to you on the Services, and to access their own
cookies or other tracking technologies on your computer, mobile phone, or other
device you use to access the Services so that tailored ads may be delivered to
you when you are using other websites and mobile applications. We also may
share with third-party advertisers a hashed version of your email address,
which may be identified by a service provider for purposes of delivering
tailored advertising on the Services, other websites, and/or mobile
applications.
We neither
have access to, nor does this Privacy Policy govern, the use of cookies or
other tracking technologies that may be placed on your computer, mobile phone,
or other device you use to access the Services by non-affiliated, third-party
ad technology, ad servers, ad networks or any other non-affiliated third
parties. Those parties that use these technologies may offer you a way to
opt-out of ad targeting as described below. If you are interested in more
information about tailored browser advertising and how you can generally
control cookies from being put on your computer to deliver interest-based
advertising, you may visit the
Network Advertising Initiative¡¯s Consumer Opt-Out link
,
the
Digital Advertising Alliance¡¯s (DAA¡¯s) Consumer Opt-Out link
or TrustArc¡¯s Advertising Choices Page to
opt-out of receiving tailored advertising from companies that participate in
those programs. You may also use the links available in advertisements that
appear in the Services and learn more about our advertising practices through
the About Our Ads link that may be available through the Services.
If you
have a Google account, we may use Google Analytics to display advertising to
you. You can opt-out of Google Analytics for display advertising or customize
Google display network ads by visiting the
Google Ads Settings
page.
You will need to log in to Google via the Sign In link if you are not already
logged in when you visit that page.
Please
note that to the extent advertising technology is integrated into the Services,
you may still receive advertisements even if you opt-out of tailored
advertising. In that case, the ads will just not be tailored.
You can
also opt-out of ¡®cross-app¡¯ advertising -- interest-based advertising that is
associated with your use of our or other mobile applications. To do so, please
go to your device settings and opt-out through the controls provided through
Google/Android or iOS, as applicable. Each operating system, iOS for Apple
phones, Android for Android devices and Windows for Microsoft devices provides
its own instructions on how to prevent the delivery of tailored in-application
advertisements. (We cannot guarantee that these instructions will not change,
or that they will continue to be available; they are controlled by each mobile
platform, not us.). For any other devices and/or operating systems, please
visit the privacy settings for the applicable device or contact the applicable
platform operator.
We
likewise may work with platform providers who serve advertising across devices.
For instance, we may want to reach our web-based customers when they are on
their mobile devices. This is done, generally, by correlating common attributes
(such as IP addresses, other browser or device information or hashed email
addresses) across devices, to infer a common identity across multiple channels.
To opt-out of this type of advertising, you can do so by opting out of each
separate device or browser, as we have described above.
5.
California Do-Not-Track disclosure requirements.
We are
committed to providing you with meaningful choices about the information
collected on our Services for third-party purposes, and that is why we provide
above the Network Advertising Initiative¡¯s Consumer Opt-out link, Digital
Advertising Alliance¡¯s Consumer Opt-Out Link, TrustArc¡¯s Advertising Choices
page, and the Google opt-out link information in Sections 4.1 and 4.2. However,
we do not recognize or respond to browser-initiated Do Not Track signals, as
the Internet industry is currently still working on Do Not Track standards,
implementations and solutions.
6. How
you can access and update your information.
To ensure
that you have some control over the information we have about you, you may
review and update certain user profile information by logging in to the
relevant portions of the Services where such information may be updated (may be
available on some Services and not others) or by contacting us at ad@missyusa.com.
7. How we
protect information.
We have
implemented a variety of administrative, technical, and physical security
measures to protect against the unauthorized access, destruction or alteration
of your information. These safeguards vary based on the sensitivity of the
information that we collect, process and store and the current state of
technology.
Although
we take appropriate measures to safeguard against unauthorized disclosures of
information, we cannot guarantee that information that we collect will never be
disclosed in a manner that is inconsistent with this Privacy Policy.
8. Linked
sites and advertisements.
The
Services may contain links to third-party websites. We are not responsible for
the privacy practices or the content of those third-party websites.
We have
relationships with third-party providers to provide content, products,
services, and functionality through the Services. When you visit sites or use
any Services provided in conjunction with one or more of these third-party
providers and the brands of those providers appear on the site or Services in
connection with such content, products, services, or functionalities, we may
share any information you provide or that is collected during your use of those
Services with those providers.
9.
Collection of certain information by third parties through our Services.
For
certain advertising that appears in the Services, an advertiser may request and
you may directly provide to that advertiser, information such as your name,
home address, or email address. When you provide information in that way, the
information you submit may be used by the advertiser in any way that it
chooses, including to market to you, or to share with others. The information
may be covered by the advertiser¡¯s separate privacy policy, but in many cases
that will not be the case because the advertiser may have no separate online
presence. You should therefore only submit your information in these cases when
you are comfortable doing so given the above conditions, and if you have any
questions about the privacy practices of an advertiser, you should contact the advertiser
itself.
10. Use
of the Services by users from outside the United States.
The
Services are hosted in the United States and locations outside the United
States and are governed by United States law. If you are using the Services
from outside the United States, please be aware that your information may be
transferred to, stored and processed in the United States and other countries
where our servers are located and our databases are operated. The data
protection and other laws of the United States and other countries might not be
as comprehensive or protective of certain rights as those in your country.
Under United States law, your information may be subject to access requests
from governments, courts, or law enforcement in the United States. By using the
Services, you consent to your information being transferred to our facilities
and to the facilities of those third parties with whom we share it as described
in our Privacy Policy and processed in those facilities.
11. Use
of the Services by children.
The
Services are not intended for persons under the age of 13. By using the
Services, you hereby represent that you are at least 13 years old. Some third
parties, such as platform providers like the iTunes Store or Google Play may
provide age-based ratings on some of the Services. These ratings shall have no
bearing on this limitation. Third parties may also provide content categories
on some of the Services. These categories likewise shall have no bearing on
this limitation.
12. How
to contact us.
If you
have any questions, comments, or concerns regarding our Privacy Policy or
practices, please send an email at ad@missyusa.com.
13. Your
California privacy rights.
California
law permits users who are California residents to request and obtain from us
once a year, free of charge, a list of the third parties to whom we have
disclosed their ¡®personal information¡¯ (if any, and as defined under applicable
California law) for their direct marketing purposes in the prior calendar year,
as well as the type of personal information disclosed to those parties. If you
are a California resident and would like to request this information, please
submit your request in an email at ad@missyusa.com
14. No
rights of third parties.
This
Privacy Policy does not create rights enforceable by third parties.
15.
Changes to this Privacy Policy.
Haeorum
Inc. reserves the right to change this Privacy Policy at any time to reflect
changes in the law, our data collection and use practices, the features of our
Services, or advances in technology. Please check this page periodically for
changes. Your continued use of the Services following the posting of changes to
this Privacy Policy will mean you accept those changes.